Cultural transformation to support the adoption of green IT

Campbell, W.M. and Moore, P. and Sharma, M. (2014) Cultural transformation to support the adoption of green IT. In: 28th IEEE International Conference on Advanced Information Networking and Applications Workshops, IEEE WAINA 2014, 13 May 2014 through 16 May 2014, Victoria, BC, Canada.

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It is widely recognised that organizational culture has a key role in determining the success of change management initiatives. The introduction of Green IT approaches within an organization often represents a major exercise in change management. This paper explores ways of transforming organizational culture in directions that will support the introduction of greater levels of Green IT. A major theme is the use of 'choice architectures' to 'nudge' individuals in particular directions. Other themes explored in the paper are the roles of the social media and intelligent context-awareness. The impact of globalization is also considered. Cameron and Quinn's Competing Values Framework is used as a tool to explore the impact of organizational culture. © 2014 IEEE.

Item Type: Conference or Workshop Item (Paper)
Identification Number:
Date: 2014
Uncontrolled Keywords: choice architectures, cloud computing, Green IT, intelligent context-awareness, nudging technology, organizational culture, sustainability, Cloud computing, Management, Sustainable development, Change management, Competing values frameworks, Cultural transformations, Green IT, Intelligent context-awareness, Organizational cultures, Social media, Information technology
Subjects: G400 Computer Science
Divisions: Faculty of Computing, Engineering and the Built Environment
REF UoA Output Collections > REF2021 UoA17: Business and Management Studies
Depositing User: Yasser Nawaz
Date Deposited: 23 Nov 2016 14:58
Last Modified: 24 Jan 2017 13:11

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