Factors affecting E-Marketing adoption and implementation in tourism firms: An empirical investigation of Egyptian small tourism organisations
El-Gohary, Hatem (2012) Factors affecting E-Marketing adoption and implementation in tourism firms: An empirical investigation of Egyptian small tourism organisations. Tourism Management, 33 (5). pp. 1256-1269. ISSN 02615177
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Official URL: http://dx.doi.org/10.1016/j.tourman.2011.10.013
Item Type: | Article |
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Additional Information: | Submitted to REF 2014, UoA 19, Hatem El-Gohary |
Identification Number: | 10.1016/j.tourman.2011.10.013 |
Dates: | Date Event 2012 Published |
Subjects: | CAH17 - business and management > CAH17-01 - business and management > CAH17-01-06 - tourism, transport and travel |
Divisions: | Faculty of Business, Law and Social Sciences > College of Accountancy, Finance and Economics Faculty of Business, Law and Social Sciences > College of Business, Digital Transformation & Entrepreneurship |
Depositing User: | Users 18 not found. |
Date Deposited: | 23 Nov 2016 12:52 |
Last Modified: | 20 Jun 2024 12:07 |
URI: | https://www.open-access.bcu.ac.uk/id/eprint/778 |
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