Items where Author is "Shivaram Hosahally, Shashank"

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Article

Shivaram Hosahally, Shashank and Zaremba, Arkadiusz (2023) Decision-Making characteristics framework for marketing attribution in practice Improving empirical procedures. Journal of Digital & Social Media Marketing, 11 (1). pp. 89-100. ISSN 2050-0084

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