Items where Author is "Zubair Ahmad Khan, Talha"

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Hassan Butt, Asad and Ahmad, Hassan and Muzaffar, Asif and Irshad, Waseem and Usman Mumtaz, Muhammad and Zubair Ahmad Khan, Talha (2024) WeChat Gamification: Mobile Payment Impact on word of mouth and customer loyalty. Spanish Journal of Marketing. ISSN 2444-9709

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