Items where Subject is "CAH24 - media, journalism and communications > CAH24-01 - media, journalism and communications > CAH24-01-02 - publicity studies"
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- CAH24 - media, journalism and communications (2)
- CAH24-01 - media, journalism and communications (2)
- CAH24-01-02 - publicity studies (2)
- CAH24-01 - media, journalism and communications (2)
- CAH24 - media, journalism and communications (2)
Group by: Creators | Item Type
Number of items at this level: 2.
Article
Pettinger, Lynne and Forkert, Kirsten and Goffey, Andrew (2016) The promises of creative industry higher education: An analysis of university prospectuses in Malaysia. International Journal of Cultural Policy. pp. 1-19. ISSN 1028-6632
Thesis
Raghubansie, Antonius D. (2016) An exploration of creative managers' perspectives on digital creativity: the impact of viral campaigns on creative processes, appeals and creative teams in UK advertising agencies. Doctoral thesis, Birmingham City University.