The interplay effects of digital technologies, green integration, and green innovation on food supply chain sustainable performance: An organizational information processing theory perspective

Yadav, Sanjeev and Samadhiya, Ashutosh and Kumar, Anil and Luthra, Sunil and Kumar, Vikas and Garza-Reyes, Jose Arturo and Upadhyay, Arvind (2024) The interplay effects of digital technologies, green integration, and green innovation on food supply chain sustainable performance: An organizational information processing theory perspective. Technology in Society, 77. p. 102585. ISSN 0160-791X

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Abstract

Green integration (GIT) and green innovation (GIO) in food supply chains (FSCs) have the potential to attain sustainability with the facilitation of digital technologies (DTs). Nevertheless, few studies have been conducted regarding the effectiveness of DTs and GIT in determining GIO and sustained FSC. Furthermore, an unsustainable food supply chain is a globally recognised problem that needs immediate, multidimensional holistic measures. Therefore, the present study tests the interplay effects of GIT, GIO, and DTs in FSC sustainable performance (FSCSP) under the strategic configuration for information-processing fit, i.e., organizational information processing theory (OIPT) perspective. A combined approach of structural equation modelling (SEM) and artificial neural network (ANN) was used to examine the collected responses from different related industries and validate the robustness of the proposed hypothesis through ANN. The findings demonstrate that the usage of DTs has a favourable impact on GIO and GIT. Furthermore, GI has a positive influence on GIO. Finally, both GIO and GI have a positive impact on FSCSP. Theoretically, under the strategic alignment for information-processing fit, the study’s findings suggest that GIT and GIO improve their FSC strategies and practically keep the FSC ahead of the competition for the long haul by ensuring sustainability. It is clear from the results of this research that practitioners should support more DTs to promote GIT, GIO, and FSCSP. This research fills a significant gap in the literature by analyzing the unexplored connections across the FSCSP, GIT, GIO, and DTs as facilitators in the context of sustainability.

Item Type: Article
Identification Number: 10.1016/j.techsoc.2024.102585
Dates:
Date
Event
11 May 2024
Accepted
15 May 2024
Published Online
Uncontrolled Keywords: Digital technologies, Green integration, Green innovation, Food supply chain, Sustainable performance, Artificial Neural Network.
Subjects: CAH17 - business and management > CAH17-01 - business and management > CAH17-01-01 - business and management (non-specific)
Divisions: Faculty of Business, Law and Social Sciences > College of Accountancy, Finance and Economics
Faculty of Business, Law and Social Sciences > College of Business, Digital Transformation & Entrepreneurship
Depositing User: Gemma Tonks
Date Deposited: 30 May 2024 14:40
Last Modified: 20 Jun 2024 12:04
URI: https://www.open-access.bcu.ac.uk/id/eprint/15524

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