Empathy-led Digital Adoption towards Happy and Sustainable Workforce

Aftab, Mersha and Yee Goh, Mey and Yeveseyeva, Iryna and Uner, Isabelle and Nassiumah, Isaiah (2024) Empathy-led Digital Adoption towards Happy and Sustainable Workforce. In: 31st ISTE International Conference on Transdisciplinary Engineering, 9th-11th July 2024, London, United Kingdom.

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Abstract

This paper addresses why empathy, as a transdisciplinary engineering methodology, is key to understanding people's readiness to adopt a new technology.

The empathy-led methodology collects scenario-based data on users' perceptions of technology's usefulness and the feelings they attach to it in the pre-adoption stage. The paper highlights the pilot study, which applied the transdisciplinary methodology to implement Building Information Modelling in Architecture and Construction firms. The paper highlights the usefulness, applicability, and impact of the empathy-led methodology in identifying individual psychological, emotional, and intrinsic variables that are usually difficult to capture through methods common in engineering and science. The paper concludes with the key emotional variables identified by this methodology paving the way towards a people-led approach to understanding digital adoption for organisations to create a ‘happy and sustainable workforce’.

Funded by InterAct, the project comprises the disciplines of Design, Computer Science, and Mechanical Engineering. Design is the integrator-connector in this collaboration, bringing different disciplinary thinking and practices together.

Item Type:	Conference or Workshop Item (Paper)
Identification Number:	10.3233/ATDE240918
Dates:	Date Event 1 July 2024 Accepted 10 July 2024 Published Online
Subjects:	CAH00 - multidisciplinary > CAH00-00 - multidisciplinary > CAH00-00-00 - multidisciplinary
Divisions:	Faculty of Arts, Design and Media > College of Architecture
Depositing User:	Gemma Tonks
Date Deposited:	16 Dec 2024 13:41
Last Modified:	16 Dec 2024 13:41
URI:	https://www.open-access.bcu.ac.uk/id/eprint/16029