Cultural transformation to support the adoption of green IT

Campbell, W.M. and Moore, P. and Sharma, M. (2014) Cultural transformation to support the adoption of green IT. In: 28th IEEE International Conference on Advanced Information Networking and Applications Workshops, IEEE WAINA 2014, 13 May 2014 through 16 May 2014, Victoria, BC, Canada.

Full text not available from this repository. (Request a copy)


It is widely recognised that organizational culture has a key role in determining the success of change management initiatives. The introduction of Green IT approaches within an organization often represents a major exercise in change management. This paper explores ways of transforming organizational culture in directions that will support the introduction of greater levels of Green IT. A major theme is the use of 'choice architectures' to 'nudge' individuals in particular directions. Other themes explored in the paper are the roles of the social media and intelligent context-awareness. The impact of globalization is also considered. Cameron and Quinn's Competing Values Framework is used as a tool to explore the impact of organizational culture. © 2014 IEEE.

Item Type: Conference or Workshop Item (Paper)
Identification Number:
Uncontrolled Keywords: choice architectures, cloud computing, Green IT, intelligent context-awareness, nudging technology, organizational culture, sustainability, Cloud computing, Management, Sustainable development, Change management, Competing values frameworks, Cultural transformations, Green IT, Intelligent context-awareness, Organizational cultures, Social media, Information technology
Subjects: CAH11 - computing > CAH11-01 - computing > CAH11-01-01 - computer science
Divisions: Faculty of Computing, Engineering and the Built Environment
Depositing User: Yasser Nawaz
Date Deposited: 23 Nov 2016 14:58
Last Modified: 03 Mar 2022 15:52

Actions (login required)

View Item View Item


In this section...