Insights on e-Emerging practices
Cooper, G. (2013) Insights on e-Emerging practices. In: E-Marketing in Developed and Developing Countries: Emerging Practices. IGI Global, pp. 88-96. ISBN 9781466639546 (ISBN)
Full text not available from this repository.Abstract
The aim of this chapter is to give a vector to the background of e-business, and from that to highlight the areas which have driven the emerging practice of e-business. Every generation views the origins of development from its immediate past; the evolution is often lost in the passion for the future, but it is just this developmental trajectory that predicts the future. This Chapter therefore takes a historical perspective and looks at one root of "e-" and uses its overview to consider the direction and barriers to global acceptance in the interdependent globalised business community. © 2013, IGI Global.
Item Type: | Book Section | ||||
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Identification Number: | https://doi.org/10.4018/978-1-4666-3954-6.ch006 | ||||
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Subjects: | CAH17 - business and management > CAH17-01 - business and management > CAH17-01-02 - business studies | ||||
Divisions: | Faculty of Business, Law and Social Sciences > Birmingham City Business School | ||||
Depositing User: | Hussen Farooq | ||||
Date Deposited: | 10 Feb 2017 15:41 | ||||
Last Modified: | 22 Mar 2023 11:49 | ||||
URI: | https://www.open-access.bcu.ac.uk/id/eprint/2537 |
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