The impact of E-marketing use on small business enterprises' marketing success

Eid, Riyad and El-Gohary, Hatem (2013) The impact of E-marketing use on small business enterprises' marketing success. The Service Industries Journal, 33 (1). pp. 31-50. ISSN 0264-2069

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Official URL: http://dx.doi.org/10.1080/02642069.2011.594878

Item Type:	Article
Additional Information:	Submitted to REF 2014, UoA 19, Hatem Elgohary
Identification Number:	10.1080/02642069.2011.594878
Dates:	Date Event 2013 UNSPECIFIED
Subjects:	CAH17 - business and management > CAH17-01 - business and management > CAH17-01-02 - business studies CAH17 - business and management > CAH17-01 - business and management > CAH17-01-03 - marketing
Divisions:	Faculty of Business, Law and Social Sciences > College of Accountancy, Finance and Economics Faculty of Business, Law and Social Sciences > College of Business, Digital Transformation & Entrepreneurship
Depositing User:	Users 18 not found.
Date Deposited:	23 Nov 2016 12:22
Last Modified:	20 Jun 2024 12:06
URI:	https://www.open-access.bcu.ac.uk/id/eprint/280