The impact of E-marketing use on small business enterprises' marketing success

Eid, Riyad and El-Gohary, Hatem (2013) The impact of E-marketing use on small business enterprises' marketing success. The Service Industries Journal, 33 (1). pp. 31-50. ISSN 0264-2069

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Item Type: Article
Additional Information: Submitted to REF 2014, UoA 19, Hatem Elgohary
Identification Number: https://doi.org/10.1080/02642069.2011.594878
Dates:
DateEvent
2013UNSPECIFIED
Subjects: CAH17 - business and management > CAH17-01 - business and management > CAH17-01-02 - business studies
CAH17 - business and management > CAH17-01 - business and management > CAH17-01-03 - marketing
Divisions: Faculty of Business, Law and Social Sciences > Birmingham City Business School > Dept. Management, HR and Enterprise
Depositing User: Users 18 not found.
Date Deposited: 23 Nov 2016 12:22
Last Modified: 12 Jan 2022 14:16
URI: https://www.open-access.bcu.ac.uk/id/eprint/280

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