An Attempt to Explore Electronic Marketing Adoption and Implementation Aspects in Developing Countries: The Case of Egypt
El-Gohary, Hatem and El-Gohary, Zeinab (2016) An Attempt to Explore Electronic Marketing Adoption and Implementation Aspects in Developing Countries: The Case of Egypt. International Journal of Customer Relationship Marketing and Management, 7 (4). pp. 1-26. ISSN 1947-9247
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Official URL: http://dx.doi.org/10.4018/IJCRMM.2016100101
Item Type: | Article | ||||
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Identification Number: | https://doi.org/10.4018/IJCRMM.2016100101 | ||||
Dates: |
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Subjects: | CAH17 - business and management > CAH17-01 - business and management > CAH17-01-03 - marketing | ||||
Divisions: | Faculty of Business, Law and Social Sciences > Birmingham City Business School | ||||
Depositing User: | Users 18 not found. | ||||
Date Deposited: | 22 Mar 2017 11:22 | ||||
Last Modified: | 22 Mar 2023 11:49 | ||||
URI: | https://www.open-access.bcu.ac.uk/id/eprint/3508 |
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