Items where Author is "Ugwuanyi, Chidera Christian"

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Article

Ugwuanyi, Chidera Christian and Sarker, Prianka and Jaffari, Asad Abbas (2026) From clicks to carts: the impact of consumer brand engagement on fashion brand expected value, attitude, and purchase intention. Journal of Marketing Analytics. ISSN 2050-3318

This list was generated on Fri May 15 15:07:42 2026 UTC.

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